Gloo Website · Local business website builder
Turn the business you already run into a search-ready website.
Gloo Website starts with the useful information already connected to your business—then gives you a clear preview, conversational editing and an explicit publish step.
Private first draft · Owner-reviewed publishing · Managed Gloo address
Your Local BusinessServices · Reviews · About · Contact
Built from connected business information
Known locally. Easy to choose.
Real services, current details and a direct way to get in touch.
Primary actionExplore services
Source checkedOwner reviewedSearch ready
Direct answer
A small business website builder should do more than arrange blank sections. Gloo Website assembles a private draft from business facts, services, products or menus, approved media, reviews and locations already available in Gloo Local. The owner reviews the result, edits it in plain language and chooses when it becomes public.
Why this is different
Most website builders begin where busy owners have the least time: an empty screen.
A local-business owner usually has the ingredients for a useful website already. The business has an address or service area, opening hours, phone number, service list, menu, photographs, customer reviews and a Google Business Profile. The frustrating part is copying those facts into a second system, deciding which pages to create and keeping every version aligned after something changes.
Gloo Website approaches the job as a connected publishing workflow. It collects eligible source information, creates a private multi-page draft and explains what it used. You can ask for a change conversationally, edit individual fields, choose a visual direction and inspect the final site before publication. Source refreshes remain drafts; they do not silently overwrite authored work or publish themselves.
Business context
Let customers see the experience—not just read about it.
Relevant photography gives services, spaces and people immediate meaning. Gloo composes those visuals into the page while the surrounding copy and actions explain what the customer can do next.
How the platform works
Launch once. Keep learning what the market needs.
Gloo treats the website as a living part of local operations—not a brochure that starts ageing the day it launches.
14-daymaintenance rhythmOwner controlled
- 01Connect
GBP, services, menus, reviews and approved media
- 02Generate
AI composes the first useful page set
- 03Review
The owner corrects, rewrites and approves
- 04Publish
Fast static pages go live with search foundations
- 05Track
Indexing, queries, pages and actions stay visible
- 06Refresh
A new evidence-led brief starts every 14 days
Source → review → publish
What can become part of the first draft
Coverage adapts to the business instead of forcing every owner through the same generic template.
Identity
Business name, description, categories, logo, phone, hours and truthful location or service-area details.
Offerings
Services, treatments, products, menus and prices when those sources are available and approved.
Trust
Selected photographs, gallery media and visible review excerpts without unsupported rating markup.
Conversion
Calls, WhatsApp, directions, booking, ordering, quote links and a privacy-aware contact form.
AI, with evidence and a handbrake
AI does the heavy drafting. Your business remains the source of truth.
Gloo uses AI to turn scattered business information into page structure, useful first drafts, metadata and suggested updates. It does not need to invent facts to fill a template.
Source refreshes stay private until review. Human-edited pages are protected instead of being silently replaced.
Clear tracking
See whether Google can find the site—and what customers discover next.
Search monitoring brings crawl access, sitemap submission, inspected pages, impressions, clicks, queries and leading pages into one view. The platform refreshes available visibility signals daily; it never disguises missing data as success.
- DiscoveryQueries and pages earning impressions
- IndexingSubmitted and inspected URLs
- ExperienceMobile performance and crawl access
Search visibilitySources current
Visibility trendEvidence, not a ranking promise
Daily signal refreshNext maintenance brief · Day 14
Every14days
AI-assisted maintenance
A practical update cycle, in sync with the business and its market.
Every two weeks, the maintenance brief brings together fresh search-demand signals, Search Console performance, Google Business Profile changes and recent business activity. AI turns that evidence into proposed page, copy and metadata updates.
You see the reason for each suggestion. Approve what is useful, revise what needs judgment and publish on your schedule. The goal is a website that keeps answering current customer questions—not automated churn for its own sake.
Listen to new queries and market demand.
Compare the website with current business data.
Prepare specific, reviewable improvements.
Measure what changed after publication.
Search foundation
Local-search foundations are part of publishing, not an optional plugin.
Every generated site is built as crawlable static HTML with readable navigation, page titles, descriptions, canonical URLs, a robots file and a dedicated XML sitemap. The generator can connect WebSite, Organization, LocalBusiness, Service, menu, product and breadcrumb entities using stable identifiers, but only when the visible content and source evidence support them.
Before publishing, Search Health checks essentials such as an indexable home page, one clear primary heading, canonical consistency, placeholder content, missing contact or privacy information, unsupported claims and service-area address privacy. Search Console submission and performance summaries can then help the owner understand indexing and discovery without promising an automatic ranking increase.
Explore Gloo Local search auditsWebsite Manager
Update the website the way you would brief a helpful teammate.
Website Manager keeps pages, connected content, search settings, contact routing, brand choices, domains and publishing in one place. The conversational editor is the front door for ordinary changes: ask to make a headline clearer, feature a service, add a section or rewrite a page. Higher-risk actions are staged for confirmation and protected with snapshots.
Template sites can change colors, typography and layout without rebuilding their content. Businesses that commission a separately designed website can use Gloo’s bespoke mode, which locks template switching while preserving the same content, SEO, contact and publishing tools.
Page coverage
A practical fit for businesses that win locally
Restaurants
Searchable menus, cuisine pages, food media and ordering or reservation links.
Clinics and salons
Treatments, teams, appointments, galleries and appropriate customer-safety language.
Contractors
Services, proof, service areas and quote-focused enquiry paths.
Retail and professional services
Products or expertise, locations, consultation actions and current business facts.
Questions before launch
Frequently asked questions
Do I need to write every page myself?
No. Gloo creates a private first draft from eligible business information already connected to the club. You remain responsible for reviewing the content and deciding when to publish.
Can I edit the generated website?
Yes. Use the conversational editor or page controls to revise content, media, SEO settings, links and brand choices. Human-managed pages are protected from automatic source replacement.
Where is the website hosted?
The generated static site is deployed through Gloo’s managed publishing infrastructure. A Gloo address is available first; connected custom-domain support follows the managed domain workflow.
Does the website guarantee higher Google rankings?
No. It provides sound crawlability, truthful structured data, useful local content and monitoring. Rankings still depend on relevance, distance, prominence, competition and ongoing business activity.
Topic cluster · Local business websites
Continue exploring
What should a local business website include to support search and customer enquiries?
Gloo Website beta
Bring your real business information. Leave with a website you can run.
Sign in to Gloo Local to check Website access, or contact us to discuss template and bespoke delivery for your business.